The ‘Fire It Up’ campaign will promote the benefits of apprenticeships to young people, parents and employers through a series of adverts on national TV and social media, featuring real-life apprentices.
A new website will provide advice and guidance, as well as access to a wide variety of apprenticeships options for all ages and backgrounds.
The new campaign includes national TV and social media adverts, and a new website that provides helpful advice and information as well as access to thousands of apprenticeship opportunities across the country.
